MAD Brussels gives wings to young designers. In addition to promoting and highlighting the Brussels fashion and design ecosystem, the Fashion and Design Centre wants to stimulate, support and encourage creative initiatives. Innovative, sustainable and inclusive entrepreneurship plays a very important role at MAD. Designers can get help to develop their own brand and label. Together with many Brussels talents, MAD Brussels strengthens the creative character of the capital.
The MAD incubator is the pioneering fashion and design program in Brussels. It aims to support creators and designers who wish to address the current challenges of the fashion and design sector and of society in general.
We offer a 2-year residency at MAD in 2 formulas adapted to the development of your entrepreneurial project:
During the pre-selection process we will analyse the profile of the candidates and the most suitable formula for them.
Applications are open to Brussels based entrepreneurs, start-ups, professionals, researchers and designers active in the cultural and creative industries of fashion and design.
To apply, please fill in the following form, including a portfolio, CV, and motivation letter with a description of the project to be developed during the residency (free forms & mediums: paper, PDF, video, recording etc...), by May 20th at the latest.
After a first selection, we will contact you for the jury which will take place at MAD on June 16th and 17th.
The procedure will take place in 3 steps:
Economic potential of the project - During the pre-selection and the jury we will analyse the economic potential of the project:
Creative richness, originality & innovation - Applicants must demonstrate the added value of their project in terms of innovation, sustainability and/or inclusiveness. We will pay attention to :
In order for the designers to become familiar with each other, we will offer, to the 10 selected designer for a 2-year residency at MAD Brussels, a summerschool in France at Domaine de bois buchet. This week is an inherent part of the entry process to the MAD residency [as far as possible].
"Repair, Recharge, Reset" is the motto that will accompany and fuel the 2022 workshop season at Bois Buchet. We have selected two workshops from the programme led by brilliant designers and internationally known artists : Nicole McLaughlin and Faye Toogood.
These workshops are an invitation to seek alternatives to the consumerist attitudes in our social and economic behaviour, by looking at different subjects such as crafts, material research, clothing etc. These are two weeks of inspiration in line with the philosophy supported by MAD, sustainability, innovation and inclusiveness at the heart of creation.
For any questions, please contact: Adeline Faveau
T : +32 2 880 85 66