To ensure the success of a brand or project, MAD gives designers the key to unleash their creativity and commercial potential.
The business unit relies on the entire fashion and design ecosystem in order to provide brands with the best expertise and facilities according to their needs. Our network is both public and private. It is made up of (inter)national actors and service providers in many fields (ecodesign, digital, commercial, marketing, financing etc).
We help creators and entrepreneurs to define a sustainable business model in the early stages of their activity, offering solutions in financing, product development, manufacturing, sales as well as digital awareness and future branding.
Three times a year during ASK THE EXPERT, MAD brings together young established designers from the fashion and design sector with industry professionals in one-to-one meetings.
Through these collective workshops, we allow actors from the fashion and design industries to meet and discuss a topic in depth. The experts will bring their experience to add to the participants’ skills.
It is the ideal format to share experiences, know-how and interact with other actors in the sector. Experts in the field are invited to share their stories and views in a conference setting.
Creative personalities from the fashion and design sector and their careers are presented as well as their work experience and inspiring tips for young creative people. Be inspired and charmed by a creative personality every month during a joint lunch.